Our Team

As the President of AM Conservation, John is responsible for overall strategy and execution of company goals and priorities. He’s been with the company for over 13 years. Throughout that time, John continues to say that the recipe for success is developing and maintaining long-term relationships with our clients and employees.  Prior to joining AM Conservation, John worked for a Fortune 500 company in financial services and he also owned and sold a successful advertising business. John graduated from the Moore School of Business at The University of South Carolina. When John’s not working, he loves snow skiing, doing anything on the water and spending time with his wife and 3 boys.

With over 20 years of experience in energy and finance, Terry Sobolewski brings a breadth of knowledge to our organization having held leadership roles in operations, customer delivery, sales, business planning, and enterprise-wide process and performance improvement. Terry holds both a BSE in mechanical engineering as well as an MBA in marketing and leadership from Duke University. In his spare time, he volunteers as a director of United Way for Rhode Island and an advisory board member for Duke’s Center for Energy, Development and the Global Environment (EDGE).

Jim oversees day-to-day operations to support the growth line of AM Conservation. He focuses on strategic planning and goal-setting, leveraging his 18 year of experience to direct the operations of the company in support of its goals. By following lean methodology, measuring and adjusting processes accordingly, Jim keeps program fulfillment on track. He provides operations support for utility programs with clients such as Duke Energy, Xcel Energy, Salt River Project, Georgia Power, and more, and he oversaw the design process of our new distribution facility to enable pick-and-pack capabilities for online stores, plus an expansion of our bulk product line into commercial products.

In his role as Vice President of Strategic Markets, Mark Stroub oversees management of AM Conservation’s strategic sales, product development, and target growth initiatives. Over the 14 years he has been with the company, Mark has built a long track record of success including developing key relationships with product partners and leading various functional areas including sales, operations, real estate, and procurement. He holds a bachelor’s degree in finance from the University of St. Thomas.

Gena leverages her 16+ years of sales management experience to oversee the training, development and process management of the sales team. She works with the team to identify new opportunities in target accounts, while securing the training and resources required for implementing programs that deliver on customer goals. She has worked with AM Conservation clients such as Xcel Energy, FirstEnergy, LADWP, Black Hills Energy, SCPPA and more to deliver complex energy and water savings portfolio programs. Prior to joining AM Conservation, Gena worked in sales management for the leading supplier of uniforms and career apparel in the United States.

Rodney Shelton, our Senior Director of Business Development, brings over 25 years of expertise in cultivating and managing business relationships with major accounts. With 13 years dedicated to designing and supporting school-based energy-efficiency programs nationwide, Rodney is a true champion of sustainability and innovation in education. His diverse background also includes 15 years in consulting and marketing within the regulated telecommunications sector, where he honed his strategic planning and customer engagement skills. Rodney's passion for developing effective residential customer strategies has consistently driven growth and satisfaction.

Brian identifies opportunities and manages online store programs with utility and implementation contractor clients throughout North America. He serves as the product manager of our online store solution, ensuring our team provides exceptional customer service and delivers on client goals. Brian has worked with AM Conservation clients such as Ameren Missouri, Ameren Illinois, FirstEnergy, National Grid, Dominion Energy South Carolina, ComEd, Georgia Power, ICF and many more. He has served in sales and program management roles for online store, bulk product, and kit fulfillment programs. Before AM Conservation, he worked in account management and sales, in addition to being an entrepreneur. Brian holds a bachelor’s degree in international studies, national security policy, from The Ohio State University.

As Director of Products, Troy oversees the strategy and execution of tactics surrounding new product development, product management, and marketing for AM’s product portfolios. Over the past 20 years he’s established a proven track record of success utilizing his entrepreneurial business development, product development, and marketing skills bringing innovative water and energy saving measures to market. He’s as passionate about cycling and Australian Shepherds as he is about products. Look him up when you’re in AZ and he’ll meet you on the trail. Before joining AMC, Troy was a serial entrepreneur and co-founder of Evolve Technologies where he was instrumental in developing and launching ShowerStart® Technology into the country’s largest utility, multifamily, and consumer channels with partners such as SoCalGas, SDGE, Pacific Gas & Electric, SRP, Greystar, Costco, Ace Hardware and Home Depot.

Katie oversees and directs the retail placement and distribution of AM Conservation’s products across a wide range of customers. Having been with us since 2010, Katie has been an integral part of the growth within the channel helping AM Conservation expand their capabilities, product assortment, and customer base. Katie received her Bachelor's of Arts in Business from the College of Charleston and continues to live in the beautiful city with her husband, daughter, and energetic puppy. 

Jason Swanson is a engineering professional with over two decades of experience in directional and mechanical engineering. Currently residing in Albuquerque, NM, Jason has a diverse background shaped by his upbringing in Omaha, his career development in Phoenix, and his current endeavors in New Mexico. With a bachelor’s degree in mechanical engineering from Arizona State University and an educational foundation from the University of Nebraska at Omaha, Jason has combined academic excellence with practical expertise. At AM Conservation, Jason serves as the Director of Engineering, overseeing the strategic direction and implementation of engineering projects aimed at innovation and efficiency. As a seasoned hockey player, Jason has taken his passion for the sport and now coaches youth hockey in addition to squeezing in time for fishing, boating, cycling, and traveling.