Energy & Water Conservation Industry Insights

• eCommerce
• FlashMarket
• Online Stores
• Utility
• ECommerce Solutions

Tis The Season for FlashMarket™: Get to Goal, Over-Drive, and Supercharge Results

December 9, 2024

The year is winding down you’re preparing for the ultimate challenge: crushing those end-of-year targets. Seasonal events provide prime occasions for engaging customers and driving savings. Capit … read more

• E-Commerce
• eCommerce
• FlashMarket
• Marketplace
• Online Stores
• ECommerce Solutions

Move Thousands of Products Quickly or Educate and Engage for Long-Term Relationships: Choosing the Right E-Commerce Platform for Program Success

October 2, 2024

Meet evolving efficiency program demands with AM Conservation’s suite of complimentary e-commerce platforms. From FlashMarket™, a high-conversion-rate flash sale solution, to EcoMarke … read more

• News and Updates
• Online Stores
• ECommerce Solutions

AM Conservation Client Awarded ENERGY STAR® Marketing Excellence Award

March 29, 2023

Ameren Missouri’s online store campaign, implemented by AM Conservation in partnership with HLK, their agency of record exceeds participation goals by delivering customers a unique, cost-effective … read more

• Online Stores
• Utilities
• ECommerce Solutions

Utility Marketplace Offerings Expand to Meet Customer Demand this Holiday Season

November 30, 2021

In the last decade, customer purchasing behavior has changed dramatically. When the coronavirus pandemic hit, ordering goods online shifted from a luxury to a necessity, with online retail giants l … read more

• Online Stores

A Futuristic Look at Home Energy Savings

July 14, 2021

One day in the not-too-distant future:Good morning, Wadsworth.Good morning sir, how did you sleep?I slept well Wadsworth, thank you.Very good sir, I will update your sleep settings. Please keep me inf … read more

• Online Stores
• ECommerce Solutions

How an Integrated Marketplace Can Remove Barriers to Customer Engagement

June 9, 2021

This article originally posted on Energy Central. Click here to read the Energy Central article. Imagine with me for a second. You’re scrolling down your favorite news site when you see a sidebar … read more

• Online Stores
• ECommerce Solutions

Online Stores: Your Ticket to Savings

January 13, 2021

In the last decade, customer purchasing behavior has changed dramatically. Our economy has shifted from one of distribution centers that feed into brick-and-mortar retailers to a host of internet-o … read more

• Kit Programs
• Marketing
• Online Stores

How We Exceeded a Year-Long Marketing Goal in Three Months

June 3, 2020

FirstEnergy’s Ohio utilities includes Ohio Edison, Toledo Edison and The Illuminating Company. At the end of 2019, they approached AM Conservation Group to achieve savings throughout 2020 with a ye … read more

• COVID-19
• Innovation
• Kit Programs
• Online Stores

Innovating in a COVID-19 World

May 28, 2020

My husband and I went to college together; we’re familiar with “working together alone.” It was how he wrote his thesis on McCarthyism and I wrote mine on Post-Soviet Russia, two feet apart on a hand- … read more

• Kit Programs
• Online Stores

Innovation Sprint Recap - May 2020

May 19, 2020

Our first AM Conservation Group products and services-focused Innovation Sprint was based on feedback we heard from utilities in our Innovation Workshop a few weeks prior. We were coming off the Ap … read more

• Marketing
• Online Stores
• Utilities

What Utilities Can Learn About E-Commerce Websites by Studying Amazon

April 7, 2020

It’s hard to remember that when Amazon debuted in 1994, it only sold books. Today, Amazon pushes nearly 500 million products on its U.S. website alone. So, it’s no surprise that for the last few ye … read more

• COVID-19
• Kit Programs
• Online Stores

What a National Emergency Has Taught Us About Customer Engagement and Achieving Savings

April 1, 2020

The first quarter of 2020 has been one for the history books. A month ago, we were celebrating the recently passed new year and kicking off aggressive plans for reaching our even more aggressive go … read more